Leisure Layers – A Mid-Winter Escape

Leisure Layers – A Mid-Winter Escape Project Description: The AW’24 Mid-Winter Campaign for Numero Uno embraces comfort, warmth, and effortless layering. Titled "Leisure Layers," this visual story is inspired by slow winter mornings, cozy indoor moments, and stylish outdoor explorations. The campaign blends textured knits, timeless outerwear, and relaxed silhouettes, capturing the essence of modern winterwear with a touch of quiet luxury. Through warm tones, soft natural lighting, and thoughtfully curated styling, the campaign showcases versatile pieces that transition seamlessly from indoor lounging to casual outings. Each frame reflects sophisticated ease, making winter dressing feel intuitive and stylish. Concept: Casual sophistication, relaxed elegance, layered essentials. Visual Mood: Warm indoor aesthetics, soft natural light, cozy textures. Key Elements: Textured knits, flannel plaids, tailored outerwear, earthy tones.

A refined take on winter dressing, Leisure Layers embodies sophistication through timeless silhouettes, rich textures, and effortless layering. The campaign captures the modern man's winter wardrobe, blending structured tailoring with relaxed elements for a look that is both polished and comfortable.

Numero Uno Clothing Ltd. @numerounojeanswear

Brands Creative Team: Saurabh Kumar, Prachi Singhal, Santosh Srivastava

Ft. Aman Abrol

Creative Direction & Photography: Saurabh kumar

Assisted by: Deepak Singh

Retouching: Prolific Artists, Ritam Mondal

Styling: Prachi Singhal, Ananaya Gupta

Makeup and hair: Mintu Kumar Singh